Arizona Lottery | Reward yourself
The Arizona Lottery launched a new and improved version of the Players Club that rewards players with more ways to play and win than ever before. To launch it, we wanted to show a spectrum of authentic Arizonans playing in their own unique way while racking up loads of prizes.
Broadcast
OOH
Print + digital
Instructional video
Credits
Agency: OH Partners // Group Creative Director: Ken Phox // Senior Art Director: Adam Garcia
We were tasked with launching the holiday family of Arizona Lottery tickets. And amid such a busy and expensive season, why not bring it back to what the holidays are truly about? The joy of simple gestures.
Arizona Lottery | Give the gift of joy
Broadcast
Credits
Agency: OH Partners // Group Creative Director: Ken Phox // Senior Art Director: Adam Garcia
Arizona Lottery | A whole lotto good
Since 1981, The Arizona Lottery has given back over $4.3 billion to the state of Arizona. When we were asked to shine a light on all that is made possible by the Arizona Lottery and its players, we knew we had to make it simple. The tickets became the figurative (and literal) vehicle for spreading good around the state.
It seems like people enjoyed watching this spot as much as we did making it. Here’s an article covering our campaign.
Broadcast
Credits
Agency: OH Partners // Group Creative Director: Ken Phox // Senior Art Director: Adam Garcia
Arizona Lottery | Million Dollar Giveaway
To promote the Arizona Lottery’s Million Dollar Giveaway, we came up with a captivating spot that gave viewers a million reasons to enter… You guessed it—the one million dollars in cash prizes.
Broadcast
Credits
Agency: OH Partners // Group Creative Director: Ken Phox // Senior Art Director: Adam Garcia